Within culture, people are devoting less and less time to community events, relationships and church gatherings.‚ Ministers in many settings have only the Sunday morning gathering to create an environment for the timeless truth of God to be made real in the life of a person.‚ Despite the reality that it is ultimately the responsibility of the Spirit to bring change in the life of a person, churches need to develop worship gatherings where the environment is effectively designed for the transmission of the life-changing message of the Cross.‚ Doing so requires an understanding of how the mind processes information and how to design environments for communication.